Infobae.com
Infobae.com is the second on line medium with the highest traffic in Argentina. Since the year 2001 it’s been giving updated information all day long for a varied and generalist target, thus fulfilling their motto “to inform 24 hours a day at the very moment events happen”.
Infobae.com
www.Infobae.com
Infobae.com is the second on line medium with the highest traffic in Argentina. Since the year 2001 it’s been giving updated information all day long for a varied and generalist target, thus fulfilling their motto “to inform 24 hours a day at the very moment events happen”.
The site was born with Dos al Cubo, with the objective to “inform everything and for all ages”. The strategy designed by DAC and the content manager allowed Infobae.com to position itself as the second on line medium in the country.
Since then, DAC has accompanied Infobae.com as a strategy partner, providing consulting services, development and permanent technical support. In this way, the site keeps growing following the Internet tendency. Work is, for that reason, daily: “We get a maintenance service and new tools generation from DAC, this is basically the CMS updating created by us and the front (the visible cover of the site) programming which requires continual change” explained Fernando Cuscuela, IT manager of the medium.
At present, Infobae.com has multiple applications and tools provided by DAC, like videos, classified advertisements, surveys, content publication with or without images, readers’ comments, rate indexes and RSS among others. It is in that way that we can make a site which is attractive both for the general public as for the announcers.
The fact that Infobae.com is today the second most important online medium in Argentina is the result of the work Dos al Cubo team has done for 7 years in order to accompany and stimulate the site’s development. As regards this aspect, Fernando Cuscuela assures that “our expectations as providers have always been satisfied”.
The medium has grown with the special support of CMS. DAC’s permanent development has allowed the medium to improve using the same technology they had, instead of throwing it away or re investing on development from the very beginning.
DAC has provided Infobae.com with a platform that lets them design an attractive visual interface, which is user friendly and easy for journalists to access. This makes Infobae.com one of the most visited on line newspapers in Argentina, thanks to the developments on open source platform.
Growth continues. Next challenge will be to become members of the group: C5N, Radios: 10, Pop, Vale, Amadeus, Mega; 10musica, 10tango, TKM, Baja música, Clasificados Argentinos. And they will be accompanied in this task by Dos al Cubo. As Cuscuela says, “We feel confident because we know they will always be there when we need them”.